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PPWS 2008
About PCA > PPWS 2008

The Professional Promoters' Workshop 2008

May 5-7, 2008
Renaissance Hotel
Schaumburg (Chicago), Illinois


Three full days of information-packed, how-to, can’t miss promotion information is waiting for you. And the program is being established by those who will attend…local promoters with practical know-how and expertise you can incorporate into your local promotion efforts immediately.

Who Should Attend

  • Executive Directors and marketing/promotion staff of state associations

  • Members and associate members of state associations (masonry, ready-mixed concrete and paving) involved in local promotion

  • Regional Promotion Groups (RPG) staff and executive directors

  • Paid staff and volunteer promoters in local promotion councils

  • Cement company personnel charged with local promotion as part of their objectives

  • Manufacturers and supplier personnel to the concrete and construction industry

  • Anyone who has a vested interest in the local construction landscape
  • Anyone interested in increasing “the size of the concrete promotion pie”

Format

A varied blend of general sessions, workshops, concurrent sessions and breakout groups. Program starts on Monday, May 5th at 1:00 pm and concludes at noon on Wednesday, May 7th at noon. Click here to register.

The workshop will be more interactive than ever before. The tentative program includes:

"What Works"—presentations by the attendees on promotion successes and failures—this is the most popular session year after year.

Concurrent Sessions—special interest topics with presentations
followed by Q & A

  • Sustainability: Promoting the Green in Concrete

  • "Do It Yourself" promotion tools for residential promotion

  • Paving markets topic
  • Pervious Concrete - today's 'door opener' for promotion opportunities
Special Interest ROUNDTABLES—assigned discussion leaders lead open discussion with attendees on subjects such as
  • Setting up a Local Government Affairs Program

  • Contractor Involvement in Local Promotion Programs

  • Setting up a Local Codes and Standards Program

  • Building Attendance at YOUR Local Promotion Events/Workshops/Seminars
Informative GENERAL SESSIONS—some of the topics planned include:
  • Understanding the need for accountability in your local promotion funding

  • More on the new concrete parking lot promotion plan

  • Help for you in local government affairs programs

  • What's the economic outlook for 2008 and beyond – PCA’s Chief Economist Ed Sullivan

  • Strategic Planning - Why, How, What To Do
NETWORKING, NETWORKING, NETWORKING—more opportunities in
2 1/2 days. All in one place and during one event. Use the contacts made for future promotion decisions and planning.

A CD of the presentations and notes compiled from the interactive sessions throughout the Workshop will be sent to every attendee after the event.

Click here for the program in pdf format.

Location

Located in the beautiful less than a year old Renaissance Hotel, 1551 N. Thoreau Drive, in Schaumburg, IL. For room reservations call 800.468.3571 and ask for a special room rate ($139) under "PCA—Promoters Workshop." Register early as there are a limited number of rooms at this special rate.

Registration Information

The advance registration fee (by April 21, 2008) of $295 per person includes full registration to the three-day workshop, all handouts, two deluxe continental breakfasts, one luncheon, daily coffee service, refreshment breaks, and cocktail reception.

After April 21, 2008 , the registration fee increases to $335 per person.

Daily registration fee: $100 per day except Tuesday ($150 Tuesday only)

Cancellations must be received by April 25, 2008 to avoid a $50 cancellation fee.

Click here to register for the workshop.

For more information contact:
Anna Trzeciak at 847.972.9024
Email: atrzeciak@cement.org

Presented by:

  • American Concrete Pavement Association

  • American Society of Concrete Contractors

  • Concrete Reinforcing Steel Institute

  • National Concrete Masonry Association

  • National Ready Mixed Concrete Association
  • Portland Cement Association

  • Precast /Prestressed Concrete Institute

 


PPWS 2008

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