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Practical Application of PCA Economic Forecast & Market Assessments

Education & Training Home > Practical Application of PCA Economic Forecast & Market Assesments

Learn how PCA develops with its projections and market assessments and how to best use information provided by the Economic Research Group to support strategic planning efforts.

Dates Offered Regular Price Member Price  
8/4/2009 to 8/5/2009 $750 $295

August 4 - 5, 2009, Skokie, Ill.

The Economic Research Group at PCA provides the industry with a vast array of economic and market information. This information is an important ingredient used by the cement companies and the business community to formulate short and long term strategies. This course is best suited to personnel in marketing or planning functions.

How You Will Benefit

Do you understand how PCA develops its projections? Do you understand the risks and turning points contained in the forecast? Are you properly using the data as an advance warning to conditions in your markets? Essentially, are you using the information provided by the Economic Research Group to your best advantage?

What We Will Cover

  • Forecast philosophy, methodologies, model tendencies and forecast risks
  • Data issues and risks to projections
  • Using PCA data as advance warning to future market trends
  • Advance macroeconomic indicators – how to determine if PCA projections are on track
  • Long term projections and risks
  • Regional projections, risks and tendencies

Accompanying literature will include:

  • PCA National Forecasts -- U.S. and Canadian
  • 2008 Annual Yearbook (Oct. 2008)
  • Flash Reports
  • Tracking Reports
  • Market Pulse Reports -- U.S. and Canadian editions
Presenters

Edward J. Sullivan, Chief Economist and Vice President

David E. Czechowski, Manager, Sr. Canadian Economist

Dave Zwicke, Manager, Sr. Regional Economist

Michael Howard, Research Economist


Course Outline


Day One: U.S. Analysis (8:00AM - 4:30PM)

I. Introduction
II. U.S. Economic Outlook
III. U.S. Methodology
IV. Identification of Forecast Risks
V. Regional Outlook, Methodology, Risks
VI. If I Were Sitting in Your Seat, This is How I Would Use Economic Research Information.
VII. PCA products and information
VIII. Use of products, caveats and risks
IX. Supplementary information, advance economic and market indicators


Day Two: Canadian Analysis (8:00AM - 12:00PM)

I. Canadian Outlook
II. Data
III. Methodology
IV. Risks
V. Products and Use of Products

Who Should Attend

This two day program is designed for those in the marketing and planning functions who want to enhance their understanding of the fundamentals of PCA's Economic Research group information and how to utilize the information to best support business decisions. The course is targeted toward analysts that support senior executive decisions regarding the cement market, planning and/or corporate budgets. If you compile, distribute or analyze economic and cement market data you need to attend this course!

Lodging

Hampton Inn & Suites
5201 Old Orchard Rd.
Skokie, IL 60077
847.583.1111
www.hamptonsuitesskokie.com

The room will be held in your name. Individuals are responsible for their own hotel bill. Unless otherwise specified, all rooms will be single.

Rates are: $109 per night plus tax for a standard room; $129 plus tax for a studio; and $149 per night for a deluxe, one-room suite. The hotel provides passes to Lifetime Fitness on PCA’s campus. The hotel also has a workout room and swimming pool.

Dates Offered Regular Price Member Price  
8/4/2009 to 8/5/2009 $750 $295


 
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